Innovation and Sustainability for the Future of Packaging
H.B. Fuller will participate in the ABRE Sustainability Forum for Packaging and Consumption 2026, one of Brazil’s leading events focused on innovation, circularity, and sustainability in the packaging industry.
The event brings together value chain leaders, industry experts, and companies to share knowledge and discuss the paths shaping the future of packaging.
H.B. Fuller will showcase how advanced adhesive technologies contribute to performance, safety, and sustainability throughout the entire packaging lifecycle.
Perspectives on the Future of Packaging

On April 16, Elizabeth Staab, HHC Product Sustainability Director at H.B. Fuller, will participate in the event program, sharing perspectives on the role of adhesive technologies in the evolution of packaging.
The presentation will explore how innovation, collaboration, and technological development are helping the industry move toward solutions that are more sustainable, efficient, and aligned with evolving market demands.
Adhesive Technologies for Different Packaging Applications
During the ABRE Sustainability Forum for Packaging and Consumption 2026, H.B. Fuller will present a portfolio of adhesive technologies designed to support different applications across the packaging value chain.
Highlighted solutions include:
Earthic™ adhesives, designed to enable efficient label removal during the washing process, both for glass and PET bottles, facilitating their reuse.
Flextra™ laminating adhesives, designed to deliver reliable performance, excellent processing efficiency, and food safety in modern flexible packaging structures.
Advantra® and Earthic™ adhesives for case and carton sealing, which offer high performance and low application temperature, contributing to greater energy efficiency and productivity.
Sesame™ solutions that help reduce packaging weight, improve structural strength, and optimize opening and closing processes.
Multipack solutions that enable packaging designs with reduced material usage, lower waste generation, and more modern and sustainable packaging formats.
Coativ™ coatings that provide high resistance to moisture and grease, allowing lower coating weight and more efficient use of materials.
Innovation Across the Entire Packaging Lifecycle
H.B. Fuller works in close collaboration with converters, brand owners, and industry partners to develop solutions that consider the entire packaging lifecycle, from production to use and post-consumer stages.
This approach supports initiatives related to:
- Packaging circularity and recyclability
- Efficiency and performance in manufacturing processes
- Regulatory compliance and safety for sensitive applications
- Innovation in materials and technologies
During the ABRE Sustainability Forum for Packaging and Consumption 2026, our team will be available to discuss technical challenges, share expertise, and explore new opportunities for collaboration.
Discover how H.B. Fuller adhesive technologies can help drive the next generation of sustainable, high-performance packaging.
About the ABRE Sustainability Forum for Packaging and Consumption 2026
The ABRE Sustainability Forum brings together leaders from the consumer goods industry, packaging manufacturers, government representatives, cooperatives, and experts to discuss the challenges and opportunities for advancing packaging circularity in Brazil.
Over two days of presentations and panel discussions, the event explores topics such as innovation in materials, new regulatory requirements, the development of more efficient recycling ecosystems, and the collaborative role of industry in building a systemic agenda for packaging circularity.
In addition to technical and strategic content, the forum also provides a high value networking environment, fostering connections among companies, partners, and stakeholders working to transform the packaging sector.
Learn more about the event: https://forumabre.org.br/