E-Commerce Packaging Solutions

Woman with a package from eCommerce.

E-Commerce Packaging Solutions

Create Innovative Sustainable E-commerce Packaging Designs

As e-commerce embarks on its next wave of exponential growth, fulfillment centers and Consumer Packaged Goods (CPG) brands are seeking to create sustainable and innovative packaging designs that provide a competitive edge. H.B. Fuller is an e-commerce industry expert. We manufacture adhesives, starch additives, and patented adhesive coated tapes and equipment designed specifically for the e-commerce industry. 

Contact Tania Montesi, E-Commerce Manager

H.B. Fuller offers sustainable e-commerce solutions that are tamper-evident, enable easy opening and returns, and use the least amount of packaging material possible. With this approach, online retailers lower their environmental impact and differentiate themselves in the market.

As a certified member of the Amazon Packaging Support and Supplier (APASS) Network, we thoughtfully design our e-commerce packaging solutions in line with Amazon guidelines and can refer you to our industry partner that conducts APASS certification. 

Our e-commerce experts can consult with you about:

  • Enhancing the consumer unboxing experience 
  • Lowering Life Cycle Assessment (LCA)
  • Improving efficiency of returns
  • Creating tamper evident packaging
  • Designing omni-channel packaging for retail and e-commerce
  • Designing and selecting equipment solutions for tape application 
  • Selecting equipment solutions for case sealing
  • Developing packaging that survives the demanding e-commerce supply chain
  • Creating packaging design that prevents contamination 
  • Increasing fulfillment efficiency

As consumers’ priorities continue to evolve, H.B. Fuller consistently works to create solutions that help customers stay on-trend and meet their sustainability goals.

To learn more about our Amazon Packaging Support and Supplier (APASS) Network certification, click here.


  • Dry end
  • In-line application
  • Aggressive bond with release paper
  • Splicing capability
  • Closing tape for easy peel and seal returns
  • Ship and return in the same box
  • Improve consumer brand experience
Technology Documentation
Used for box closing e-retailer & e-commerce box fulfilment returnable
Adhesive Coated Tapes | Other | Reinforcement and Opening Tear Tape | Reinforcement and Opening Tear Tape


  • Clean edge opening
  • Shelf ready packaging
  • Shipper to display
  • Easy tear opening solution
  • Safe no knife opening
  • Stronger stacking strength than perforations
  • E-commerce opening tear tape
  • Enhances consumer unboxing experience
Technology Documentation
Used for box opening rrp shelf ready packaging shipper to display package
Adhesive Coated Tapes | Adhesive Coated Tapes | Hot Melt | Reactive Chemistry | Reinforcement and Opening Tear Tape | Reinforcement and Opening Tear Tape

Sesame® Dry End Splicing Equipment

  • Equipment for roll-to-roll splicing of ecommerce opening tear tape
  • Reduce downtime associated with roll changes
  • Save board and tape waste
Technology Documentation
Sesame® Dry End Splicing Equipment
Used for equipment for roll-to-roll splicing of ecommerce opening tear tapes
Equipment | Other

Swift® melt PM7000

  • Hot melt for release liner closing systems
  • Easy peel and seal returns
  • Improve consumer brand experience
Technology Documentation
Swift® melt PM7000
Used for box closing envelope closing mailer closing
Hot Melt | Hot Melt

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