February 7, 2012
H.B. Fuller recently unveiled our new pH-driven polymer, WD-4048 at the VISION 2012 Consumer Products Conference in New Orleans, which brought together manufacturers, suppliers, consultants and industry leaders in the worlds of consumer products and nonwovens.
Our table was buzzing as we showcased our new pH-driven aqueous dispersion technology. The industry has been looking for a pH sensitive binder for a long time. Our patent-pending chemistry addresses that need by allowing the dissolution of polymers to be controlled by pH.
Time-lapse video of WD-4048 accurately captures the degradation of our patent-pending polymer. The video demonstrates the pH-driven dissolution mechanism, showing how this polymer reacts differently at pH 4.5 (staying intact with strong cohesion) versus pH 7 (disintegrating). We are excited about the possibilities this technology creates, particularly in the diverse wipes arena.
Another conference highlight was the presentation of the 2012 Visionary Award, which recognizes the most innovative use of nonwoven fabrics in consumer products. From disposable toothbrush protectors that eliminate bacteria to carpet stain lifting pads that work by human foot stomping action, there are always highly creative nonwoven fabric applications.
We enjoyed a successful and informative VISION 2012 conference. It was a pleasure to get to demonstrate our flush enabling polymer for nonwovens.
Global Marketing Manager